FeaturedPlaybook
Email marketing without an agency: a founder's playbook
You don't need a $2,000/mo agency to run great email. Here's how a solo Shopify founder can run agency-level campaigns and flows — what to do yourself, and what to hand to AI.
The MailPanda team · 8 min read
Flows
The first 5 flows every new Shopify store should turn on
Before you run a single campaign, these five automated flows quietly earn revenue on repeat. Here's what each one does, why it matters, and the order to launch them.
· 9 min read
Comparison
Looking for a Klaviyo alternative? Read this first
Klaviyo is powerful — and priced and built for teams that already know email. Here's an honest comparison for small Shopify stores, and when a done-for-you tool like MailPanda fits better.
· 7 min read
The Sunday send
One email a week. Actually worth opening.
Fresh playbooks, teardowns, and what's working in DTC email right now. No fluff, no forwarded threads.